Engaging Your Business’s Brand with a Mobile Application – #ThatBusinessShow – Featuring Brian Kornfeld, Michelle Royal, and Stephanie Costolo

#ThatBusinessShow returned this morning on the #MorningAir in Tampa Bay at 7AM to 9AM. Remember, the show airs every weekday on #1250WHNZ, with a live stream available on www.tampabayradio.com. Tired of politics, weather, and sports? Just want to know what’s going on in your community? We’d agree with you. That’s why That Business Show with Jamie Meloni is on the air in the first place, because we feel that this community needs more exposure and support from those within the community. Tampa Bay has great entrepreneurial promise, and we see that through groups like the Tampa Bay Business Owners – which is why we believe the entrepreneurial spirit is alive and well. If you wanted to join the discussion and showcase your business and how it affects the Tampa Bay community, head over to: www.tbsinterview.com! This morning on That Business Show, Jamie Meloni welcomed Brian Kornfeld, Michelle Royal, and Stephanie Costolo to the discussion! If you missed out, you can head to: http://www.tampabayradio.com now to get filled in! And also, remember to check out Jamie’s YouTube Page for all the episodes of #ThatBusinessShow!

In the 7am hour today, we welcomed Regular Contributor Brian Kornfeld to the program.  Brian is the Founder of PopKorn Apps where he works to design apps at a fraction of the cost of the typical app designer.  Brian has a background in aerospace engineering and utilizes his extensive knowledge of systems and processes to design apps efficiently, thus reducing the time and cost to market versus his competitors.  We touched on the RhiKnow App he developed last year that works as a social network to get recommendations from just your friend/peer network on places to eat, travel and more; think of it as Yelp with just recommendations from people you know and trust.  This app can be found on iOS and Android operating systems free of charge too.  Brian also elaborates on some of his other creations including Cheap Buzz which is a great way for college students to hear about deals at local bars.  CheepBuzz allows for bars to post any special and have the users sort through and see what they might like.  Users can even get better specials by using the “Chick-In” function, which will only work while they are at a given bar during the time of the deal.   We also heard about Eazy Menu which is a new and innovative way to help you pick your best option to eat at a large number of restaurants.  EazyMenu takes your dietary preferences and restrictions to help comb through large menus while helping you easily read in a dark restaurant, saving you time and stress.  There have been many app success stories in the news lately including PikMyKid which we highlighted last year just after launch and today is in discussion with Microsoft on a deal.  With the move from desktop to mobile, apps are in high demand, you just need an idea to get started.  Brian invites you out for a discussion free of charge – give him a call at 727-415-6705 and visit him online at www.popkornapps.com!

At the 8AM hour, Jamie Meloni welcomed Michelle Royal and Stephanie Costolo. Michelle Royal is the CEO and founding visualizer of RIDG (Royal Innovation Design Group). She is an innovation consultant, who is an expert facilitator, with 20 years of practical experience working with communities, organizations, teams and individuals to facilitate clarity for positive growth. She is an instructor of Creativity for Innovation and Entrepreneurship within the School of Business at the University of South Florida Saint Petersburg and a board member of the weVenture Center in Orlando, FL. In 2016, Michelle was named a finalist for the Tampa Bay Business Journal’s “Business Woman of the Year” Award. Her discussion point? “We are ALL innovators!” Learn more about Michelle at: www.ridg.com! Stephanie is the Editor-In-Chief for Resident Magazine, focused on the Wesley Chapel and New Tampa markets. Driven and passionate, Stephanie’s strengths lie in marrying day-to-day strategies with the bigger picture. As a lover of both business and psychology, she weaves those worlds together naturally. She is an Air Force veteran, has a BS in Behavioral Science and in December will earn a Masters Degree in Entrepreneurship in Applied Technologies from USF. Learn more about her and Resident Magazine at: www.residentmagazine.net!

Remember, you can catch the show every weekday at 7AM through 9AM, live on #1250WHNZ and http://www.tampabayradio.com! And to get booked for your interview, head over to: www.tbsinterview.com!


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