How to Catch a Shark – A #TBBO Discussion! #ThatBusinessShow Featuring Brian Kornfeld, Karen Mertes, and Tara Richter

How to Catch a Shark – A #TBBO Discussion! #ThatBusinessShow Featuring Brian Kornfeld, Karen Mertes, and Tara Richter

Welcome to another episode of #ThatBusinessShow where we work to bring you positive programming each morning on 1250WHNZ about Tampa Bay’s entrepreneurs and community leaders.  Please help support the show, ways to do this are memberships in Tampa Bay Business Owners – apply at , and you can also support the show by picking up a ticket to our Business Symposium on October 28th, tickets available at  Thank you to all of our listeners, viewers, as well as readers and staff that make the show possible each morning.

Opening up the program today was Regular Contributor Brian Kornfeld, Owner of PopKorn Apps.  Brian saw an opportunity in app design to shave tens of thousands of dollars off of the cost of app development and took the entrepreneurial dive with PopKorn Apps.  Brian has produced many apps and can get that idea to the marketplace for you.  Brian also comes from a background in Aerospace Engineering and we open the discussion with a brief chat on the recent SpaceX rocket explosion and how he worked in that line of work, putting satellites in orbit.   He spends the hour with us and shares with us how an idea for a ride sharing app (before the days of Uber & Lyft) turned into PopKorn Apps.  Beginning with his first idea for an app, he tried to outsource it and was amazed at the incredible costs associated with the app production and worked to find a solution.  That app was RhiKnow and he successfully built and launched that app on his own.  The RhiKnow app, which is available on iOS and Android operating systems worked as a social network but with the ability to look for feedback and recommendations on different outings from people within your own sphere of influence.  The idea was to get feedback from people you knew and trusted versus online networks that have feedback from many unknown sources.  Brian advises if you have that idea, don’t wait.  Get in touch with him today for a free discussion over a cup of coffee.  Find him online at or phone at 727-415-6705.

At 8am we welcomed the duo of Karen Mertes and Tara Richter to the #MorningDiscussion.  Karen Mertes, a Lt Col (Ret) from our United States Air Force turned a life altering tragedy into a life purpose with her entrepreneurial organization, Fulfill Your Destiny.  Today, Karen is a sought-after Professional Speaker, #1 Amazon Best Selling Author of Plaintiff 101, and a Certified Entrepreneur, Leadership and Business Consultant all to benefit Fulfill Your Destiny.  She is also a returning guest and was recognized earlier this year by Jamie Meloni as having one of the Most Inspirational Entrepreneurial Stories of 2015.  Tara Richter joined her in studio and is the Publisher behind the book, Plaintiff 101.  Sheis the President of Richter Publishing and specializes in helping business owners write their non-fiction story in 4 weeks & publish a book in order to become an expert in their industry. She has been featured on CNN, ABC, Daytime TV, FOX, SSN, Channel 10 News, USA TODAY, Beverly Hills Times and radio stations all over the world!  Her degree is in Graphic Design and she worked in the copy and print industry in the Silicon Valley and has written and published 10 of her own books in just a few short years. Tara now has published many other authors in her local Tampa bay area including Anthony Amos & celebrity entrepreneur, Kevin Harrington, Shark from ABC’s “Shark Tank” with their joint book, “How to Catch a Shark.”  Karen shares with us her tragic story of being hit by a drunk driver and how that turned into Fulfill Your Destiny and the book Plaintiff 101 which is now an Amazon #1 Best Seller.  The non-profit organization works to help others affected by sudden tragic accidents and has also launched her into the business of speaking and presenting.  She also shares with us how the effects of the accident led to her honorable discharge from the USAF and into the world of non-profits.  Tara, who shares with us a similar story of being hit by a drunk driver, became inspired to get involved with the book launch because of that and also talks about some of the basics of book publishing, launching and promotions.  Find the book online at and for all business owners out there, get a book published, it makes a huge difference in business and your credibility – visit www.richterpublishing for more information on Tara’s publishing services and have your book out in as little as 4 weeks!

Interested in coming on the show?  Fill out our request form at or join TBBO at or email Jamie for more information at!